Game On
Pub sports live schedule platform
A discovery platform connecting sports fans with pubs and venues broadcasting live events — featuring real-time schedules, venue finding, and event promotion.
The Challenge
Sports fans had no reliable way to find which pubs were showing specific live events. Venues, meanwhile, struggled to promote their live sport offerings beyond word of mouth. Game On needed a two-sided platform that connected fans with venues in real time — especially for premium events like UFC, boxing, and major league fixtures.
Platform Impact
Our Approach
Sports-First Design
Dark charcoal palette with vibrant orange accents that convey action and excitement.
Quick Discovery
Users can find what's on, where it's showing, and how to get there in just a few taps.
Bold Typography
Angled geometric shapes create a sense of movement throughout the interface.
Platform Screens
Live Schedule
Featured PPV events and filterable upcoming fixtures let fans quickly find what's on tonight.
Venue Finder
Location-based discovery surfaces nearby pubs showing specific events with distance, ratings, and atmosphere details.
More Screens
Key Features
Live Schedule
Featured PPV events carousel alongside filterable upcoming fixtures.
Venue Finder
Location-based discovery of nearby pubs showing specific events.
Venue Self-Service
Self-service signup flow lets businesses register and manage their listings.
Virtual Scrolling
Handles long event lists without sacrificing performance.
Results
The go-to platform for finding live sport at pubs across Australia.
Game On became the go-to platform for finding live sport at pubs across Australia. The two-sided marketplace model created a network effect — more venues attracted more fans, which attracted more venues. Premium event pages for UFC and boxing nights drove significant traffic spikes, with venues reporting measurably higher foot traffic on listed events.
Interested in working together?
Let's discuss how we can help bring your project to life.