Web App · 2021

Sports Pick

Social sports tipping and predictions

Sports Pick hero
ClientSports Pick
Year2021
ServicesUI/UX Design · Web Development
DisciplineDesign & Build
Overview

A sports prediction platform that turned tipping competitions into a social experience — making picks feel like friendly banter rather than spreadsheet analysis.

Where it started

The Challenge

Most sports tipping platforms are functional but uninspiring — dense tables, clunky interfaces, and zero personality. Sports Pick set out to change that by building a prediction platform where the social experience came first. The goal was to make tipping competitions feel engaging and fun, keeping users coming back week after week throughout the season.

6
Sports Covered
40+
Screens Built
12
User Flows
2021
Delivered
How we got there

Our Approach

1

Bold Dark UI

Vibrant accent colours that adapt to each sport, designed to prioritise quick decision-making and reduce cognitive load.

2

Swipe-Based Picks

Streamlined interaction patterns with at-a-glance odds and contextual stats that surface only when needed.

3

Social Competition

Group tipping competitions, live leaderboards, and streak tracking that kept users engaged throughout the season.

In the product

Key Screens

Sports Pick — Homepage

Homepage

A bold, dark dashboard featuring the week's fixtures with swipe-based picking and at-a-glance odds across multiple sports.

Sports Pick — Scoreboard

Scoreboard

Live leaderboard tracking group competitions with streak indicators, accuracy percentages, and social reactions.

More Screens

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Sports Pick screen 1
Sports Pick screen 2
Sports Pick screen 3
Under the hood

Interaction Design

We invested heavily in the micro-interactions that make the platform feel alive — satisfying pick confirmations, animated celebrations for correct predictions, and leaderboard transitions that motivate rather than discourage. The notification system was tuned to build anticipation around match days without overwhelming users during the week.

Outcome

Thoughtful UX that differentiated in a crowded market.

Sports Pick demonstrated that a tipping platform could be more than just a scoreboard. By leading with social dynamics, polishing interaction details, and building around how people actually talk about sport with their mates, we delivered a product that stood apart from the data-heavy incumbents.

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